Qiaobi, the company behind the ad, issued an apology -- but said the international media is exaggerating the reaction.
"[Due to] the harm that has been caused to members of the ethnic African communities as a result
of the advertisement's circulation and the over-dramatization by the public opinion, we hereby express our apology and sincerely hope that the internet users as well as media will not over-analyze," the company said in a statement. "We strongly oppose and condemn racial discrimination."
of the advertisement's circulation and the over-dramatization by the public opinion, we hereby express our apology and sincerely hope that the internet users as well as media will not over-analyze," the company said in a statement. "We strongly oppose and condemn racial discrimination."
The company also said it has removed traces of the ad online and hopes "that internet users and media will not continue to circulate it."
Since being posted on YouTube by an independent person Thursday, the ad has nearly 7 million views.
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